About This Project

Project Overview: Dr. Jeff Dillingham’s dental practice stands out for its exceptional service and a warm, welcoming atmosphere that caters to all ages. Tasked with a logo redesign and branding refresh, our goal was to create an identity that reflects the practice’s technical excellence and approachable nature.

Design Philosophy: Drawing inspiration from the sophisticated palette of Bloomfield Hills, Michigan, we embraced a color scheme of black and gold to honor the city’s elegant identity. The resulting logo is a marriage of modernity and comfort, evoking a sense of stylish professionalism that aligns with the practice’s forward-thinking ethos.

Visual Elements: The redesigned logo features a monogram of the practice’s initials, encapsulated within geometric forms that suggest precision and balance. This symbol is complemented by a contemporary typeface that is both clean and inviting, mirroring the meticulous care patients receive.

Color Significance: Black represents the practice’s depth of knowledge and authority in dental care, while gold stands for the high-quality service and the premium patient experience offered by Dr. Dillingham and his team.

Brand Experience: Our branding package extends beyond the logo to include stationery that together create a cohesive and inviting brand experience, ensuring patients feel at ease from the moment they encounter the practice’s identity.

Outcome: The re-branding for Dillingham & Associates has successfully captured the essence of a practice that is as dedicated to creating smiles as it is to excellence in dental services.

Read more about this exceptional general dentistry here: www.dillinghamDDS.com